January Income Report

Happy February, everyone! It’s a new month which means it’s time to publish my income report! I’ve been doing these for over a year now in order to show bloggers that monetization is possible, to hold myself accountable, and to track my progress.

I’m keeping this income report a little shorter than usual, because if I’m being honest – there wasn’t much strategy behind it. In the coming months I’ll be moving away from sponsored posts and ads, and I spent all of January setting up the ground work to do so.

Before taking out expenses, I made over $2000 in January which is awesome, but that was largely from sponsored posts. Now there are some bloggers who are super anti-sponsored posts and refuse to do them. While I will be moving away from them in the future, that doesn’t mean I won’t do one or two a month, or that I think they are bad. I just plan on investing the time I would be corresponding with brands, sending drafts for approval, and ensuring all guidelines are met into creating my own products, something I spent a lot of January doing.

What I did in January.

Alright, like I said – every spare moment seemed to be invested into course creating and e-book drafting. It was a crazy productive month and I’m super proud of all of the behind the scenes hustling I managed.

In addition to all of the content creation, I put a lot of time into growing my Instagram. In the month of January I grew my following by approximately 100 followers a week, which is nothing to some people, but it’s still blowing my mind.

I harnessed that growth and wrote an e-guide all about how you can channel my methods into your own Instagram account, if you’re interested you can check that out here!

income report

I also have done a bit of a redesign here, if you haven’t already noticed. The header isn’t permanent, but it’s doing it’s job for now. I started off morgantimm.com with a very strong visual brand, and that is something I never focused on over here.

Having a cohesive and fluid brand is so important to any business and blogger and I’m actually pretty ashamed over how long it took me to get on board. While it might seem like a little thing, I really think that strengthening the visual brand here is going to translate to big growth in the near future!

January Income:

Izea – $1150
Hostgator – $675
Blogher – $116.57
Google Ads -$100
Amazon – $21.60
YouTube – $2.12
Total: $2065.29

January Expenses:

The Blog Hive – $166.67 (I’m dividing the cost of this (amazing!) course by the 3 months it spans)
LeadPages – $16.67
Adobe Lightroom – $10.61
Hosting – $6.83
Total: $200.78

Grand Total: $1864.51

As always, I calculated how many hours I would have to work at a minimum wage job to earn what I did blogging, and it came to 213 hours. Holy smokes, that’s a lot! It comes down to a little over 53 hours a week or ten hours each work day.

I just sent out the emails to the two winners of last month’s blog consultation give away, and I’m ready to get this month’s underway! If you want to win a consultation with me (via docs or Skype!) enter to win below! And if you have any blogging questions, please comment them below so I can answer them!

a Rafflecopter giveaway

Follow:
Share:
  • Blondes & Bagels

    Killing the game as always, Morgan. Way to go! Can’t wait for your course!
    xoxo Kelsey

    • Thanks girl, I’m excited to finally get it launched! Can’t wait to Skype 🙂

  • This is seriously so helpful and amazing. You are so inspiring, thank you for sharing!

    xo
    http://www.charltonlee.com

    • Thank you so much, Chottie! I’m glad to hear that. You’re so sweet 🙂

  • Great month for you! That’s awesome you made that much just from Izea! Are you on one of their paid plans?

    • Thank you! Izea treated me very well this month! I am on the dollar a month one!

      • Are there different opportunities for paid members? I can’t ever seem to find anything that is a worthy product/service.

  • Hey Morgan – Great Start to the year, congrats!

    I honestly, don’t understand why some people are so against using sponsored posts; I would love for someone who reads this and has that opinion to explain to me…Not trying to start an argument, just genuinely interested!!

    Have a great February!

    • Thank you! I agree, definitely an exciting way to start the year!

      Personally I’m not against them 100%, they just aren’t the most efficient or reliable way to monetize and you don’t get the largest return for the time you invest.

      My income via sponsored posts varies greatly each month for several variables: a lot of brands reach out and they just aren’t a ‘fit,’ I don’t get many offers at all some months, or sponsors aren’t willing to pay for the time and work put into the posts.

      I’ve also had a couple of awful experiences with sponsors (including one who still owes me a large sum of money nearly a year later). This is an anomaly, but it has happened and it’s a nightmare and it’s something I want to avoid. My big dream is to be fully self-employed and reliant on myself for my income.

      With that said I am looking to go full time with my online business and sponsored posts simply aren’t the best route for me as they don’t give me a good return. I can spend 3 hours writing and photographing a sponsored posts or I can spend those same 3 hours filming a workshop that I’ll get a better return on.

      So I’m not against sponsored posts on principle, and I loved doing them in the past and I will continue doing some (only I’ll be much more selective) but I just want to put my time into different channels of monetization.

      Sorry that was so wordy (I never am as concise as I try to be), but the TL;DR version of that was sponsored posts are a great monetization tactic for hobby bloggers, but when you’re looking to go full time they aren’t the best option.

      • Please don’t apologise for being too wordy, I really appreciate you taking the time to give me a proper answer!

        Thanks!!

  • Elaine Wessel

    Hi Morgan… great blog, this is my first time reading it! In your post you noted that it would take you 213 hours at a minimum-wage job to achieve your January income. How many hours did you actually spend? I’m considering starting a blog of my own, and am curious about how much time needs to be devoted to monetize.

  • I love reading these each month, it’s amazing to see how far you’ve come! I’m excited to see the e-books and projects you’re working on, I also love the new blog resource site you’ve created.

    This is quite unrelated, but what plug-in do you use for the social media share buttons on the bottom of your post?

    paige • eyeliner wings & pretty things

  • Love reading these. Can you do a post reviewing each of the programs?

    http://successhacks.co.za